Great mix!
Human identity is no long…
Human identity is no longer defined by what one does, but by what one owns. But we’ve discovered that owning things and consuming things does not satisfy our longing for meaning. We’ve learned that piling up material goods cannot fill the emptiness of lives which have no confidence or purpose.
– Jimmy Carter (source)
David Ogilvy
Never send a letter or a memo on the day you write it. Read it aloud the next morning—and then edit it.
– David Ogilvy
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Steve Jobs on Design
Design is not just how it looks like and feels like. Design is how it works.
– Steve Jobs quoted in an article of the New York Times on the introduction of the iPod
A solution to a 4 inch iPhone 5
Since many new Android handsets have mainly been boasting about their ridiculous screen size speculations aroused concerning the upcoming release of a 4 inch iPhone this summer. Though I still don’t get the point why it’s so cool to own a little flat screen TV which doesn’t even fit in your jeans pocket. Or which you can’t use with just one thumb instead of two. Nevertheless, user modilwar posted an interesting article in the Apple Core Forums of technology website The Verge which explains a possible solution how Apple might implement a 4 inch screen without much changing the form factor of the iPhone.
Comparing screen size and aspect ratio of the current iPhone model (left) and a possible successor (right). – via modilwar on The Verge
The scenario which user modilwar points out is thought through quite well and makes sense somehow, even so I still don’t think Apple’s gonna change their “magic” form factor. The 3.5 inch screen has been proven best for the majority of customers and the size of their hands. I think the sales figures back that assumption quite well.
Recommended to read: In Defense of 3.5 inches
Benjamin Franklin
Well done is better than well said.
– Benjamin Franklin
How to write well – tips from David Ogilvy
If there’s one thing which is crucial above all skills in today’s business world, it is to write well. So that everyone understands what actually mean. Albert Einstein would have been even more successful if he knew how to write well, in other words less complicated. Stephen Hawking’s fame and success as an author is pretty much based on his skill to write such that more and more average, non-scientist people have access to his books and works.
David Ogilvy, via Ogilvy & Mather
David Ogilvy, the first “Mad Man” and iconic figure of the advertisement industry, once in 1982 wrote a memo to the employees at his agency Ogilvy & Mather, which still exists today and is one of the global players in advertising, with 10 tips on writing. They haven’t ever lost their importance, for instance:
“Never write more than two pages on any subject.“
“If you want ACTION, don’t write. Go and tell the guy what you want.“
Sustainable calendar spreadsheets
ReprintMe: weekly and monthly calendar spreadsheets for printing out at home.
Pretty useful if you love scribbling in your calendar, without worrying that you might screw it up. With these ones, you can easily reprint what you need.
A better way to plan the day?
Adam King, Canadian designer and social entrepreneur, about his shift from digital day and task planer solutions as Omnifocus or Google Calendar back to a traditional paper based system he calls “The Daily Rind“:
I’d never really been attracted to using a paper-based day-planner. It seemed wasteful, mundane, and oh-so-repetitious. But gradually, I realized that my brain doesn’t work with the same rigid logic and demarcations that my digital systems require. I also realized that I missed the feeling of pen on paper more and more, and would benefit from taking more breaks from my glowing screen. But those thoughts alone weren’t enough to make me change as I’d tried using a conventional paper dayplanner and that hadn’t proved any better, really.
Photo from a sample "daily rind" of King's notebook. (via b.aking.ca)
Though I couldn’t imagine to plan my day with such a system, I can somehow sense the ease of it, coming back from computer screens to actual paper. Either way, take a look at the article on his blog. It’s fairly interesting.
blue times
blue times
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Posted in Art and Design
